ICE® Coextruded Films for Fresh & Processed Meats
Create your “stop the cart” experience with a portfolio of sensory solutions designed to create engagement opportunities. Consumer needs are evolving: becoming more sophisticated, more demanding, more time-pressured. Add societal change to the mix: income polarization is a critical driver behind many of the changes we see in the marketplace—impacting the landscape for addressing consumer needs, affordability and channel migration. The takeaway? Brands need to command attention in store more quickly, clearly and dramatically than ever before. Owning the impulse becomes critical as brands compete for consumer attention in store. 81% of shoppers have tried something new because the package caught their eye. Appearance or aesthetics of the package has led to 63% of shoppers repurchasing a product, and 52% have completely switched brands based on new packaging, according to research by Westrock. Aesthetics are the primary driver impacting consumers’ decisions to try something new, buy something again or switch brands. This driving influence can have big implications for loyalty and sales. Packaging has the capability to respond in a powerful way—through innovative design tailored to address shoppers’ purchasing decisions. Stand out in a sea of products with AmPlify® finishing technologies. Create your “stop the cart” experience with Amcor AmPlify® finishing technologies, a portfolio of sensory solutions designed to create engagement opportunities. We deliver the industry’s most complete offering of proprietary packaging finishes to catch and keep your shoppers’ attention. | Difficult application? Amcor has your solution! In today’s competitive marketplace, no single TFFS film solves every need. That’s why Amcor has engineered the industry’s most complete portfolio of coextruded films for TFFS forming/ non-forming applications. ICE® films are produced using a proprietary, rapid-quench coextrusion process. No other flexible protective films deliver their unique combination of benefits for the breadth of applications! Differentiate your brand with Amcor’s value-added options: EZ Peel® films create an effortless “lift and peel” opening while still maintaining a hermetic seal IntegraScore® technology creates easy-tear packaging convenience for opening processed meat and cheese packages Pigmented films add color for brand differentiation and clean presentation for products prone to purge Printed forming films allow for added shelf appeal and cost savings, reducing the need for additional labelling Anti-fog and anti-grease options deliver a clear retail presentation for foods with high moisture or grease content Multiple sealant options allow for strong seals through contamination. Gain versatility and added value with films that function in a variety of applications
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ICE® Coextruded Films for Fresh & Processed Meats
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